🎤 Comebacks & Music Projects

SEVENTEEN – "Happy Burstday":

SEVENTEEN released their album "Happy Birthday" featuring a vibrant mix of tracks highlighting their signature energy and emotional depth. The album’s title track captures celebratory themes with catchy melodies and dynamic choreography, marking a significant comeback that resonated strongly with fans worldwide.

• Some By Mi : Aug 2022:  Appointed global advertising model, starred in multiple product campaigns.

• Chitato (snack brand) : June 2024 : Global Ambassador as part of a trio with Wonwoo & Vernon.

• Neogen : Aug 2024:  Brand model/ambassador for Korean skincare.

• NARS Cosmetics Korea : Aug 2024:  Official Brand Ambassador with Hoshi starting, feature covers & campaigns.

• Loewe : Sep 2024:  Brand Ambassador (post Paris Fashion Week appearance).

• BOSS : Apr 2025: Global Brand Ambassador, appointed, campaigns, Met Gala debut in BOSS attire.

• Banila Co (2021–2024): Became ambassador for Banila Co, marking his entry into the skincare endorsement scene.
• Yves Saint Laurent (Jan 2023): Attended YSL Men’s Show in Paris and became ambassador for ADLV (Acmé de la Vie).
• Acqua di Parma (March 2024 – ongoing):  Became fragrance ambassador for Acqua di Parma, promoting the “Mandarino di Sicilia” line with features in Allure Korea and GQ Korea.
• Speculum Eyewear (Aug 2024): Appointed as brand ambassador for Speculum Eyewear alongside The8, launching the “Hide Your Heart” campaign targeting Gen Z.
• Paul Smith (Oct 2024): Featured in Paul Smith’s Holiday 2024 global campaign titled “Season of Fun and Games”, with large-scale displays in Shibuya, Japan.
• Hublot × Men Noblesse (2024) : Shot a collaborative pictorial with Hublot for Men Noblesse Korea, showcasing luxury watches and mature elegance.
• Acqua di Parma × Allure Korea (April 2025) :  Starred on Allure Korea’s cover for Acqua di Parma and was praised for his luxury brand visuals and presence.

• Laneige Neo Cushion (May 2022): Became the model for Laneige’s Neo Cushion, marking his first solo beauty endorsement.

• Marni (September 2023): Appeared at the Marni 23FW show during Paris Fashion Week, earning praise for his bold and refined styling.

• Givenchy Beauty (December 2023 – present): Appointed as official ambassador, aligning his elegant image with the luxury French beauty house.

• Barrie Cashmere (March 2024): Featured in a cozy and refined spring campaign for the Scottish luxury knitwear brand.

• Givenchy Beauty – Paris Fashion Week (June 2024): Represented the brand at Paris Fashion Week, gaining attention for his polished and soft visuals.

• Lola James Harper (October 2024): Collaborated on a limited-edition candle and room spray, “Han River Walk,” reflecting his calm and nature-inspired aesthetic.

• LikeBel (January 2025): Became ambassador for the Korean clean skincare brand LikeBel, expanding his beauty portfolio in Asia.

• iTravel Shenzhen (February 2024 – Tourism Ambassador): Jun was appointed as the tourism ambassador for his hometown, Shenzhen, promoting the city’s local attractions
• Filorga (April 2024 – Brand Ambassador): Jun became the brand ambassador for the skincare brand Filorga in China, highlighting their youthful and dynamic image.
• ChaPanda (May 2024 – Summer Beverage Ambassador): He was officially announced as the summer beverage ambassador for ChaPanda, a popular bubble tea brand.
• STANCE (June 2024 – Global Ambassador): Jun was named global ambassador for STANCE, a socks and apparel brand, kicking off a creative collaboration themed around “feline imagination.”

• D'Alba (July 2023): Appointed as the Japan ambassador for South Korean vegan skincare brand d'Alba.
• D'Alba (May 2024): Promoted to Asia Global Ambassador for d'Alba, accelerating the brand's business expansion in Southeast Asia.
• Jongga (October 2023): Announced as the first brand ambassador for South Korean household kimchi brand Jongga.
• NARS Korea (August 2024): Selected as a brand ambassador for NARS Korea alongside fellow SEVENTEEN member S.Coups, marking the brand's 30th anniversary.
• Kellogg's (March 2025): Partnered with Nongshim Kellogg's to release a limited edition Hoshi Collaboration Pack, featuring an assortment of snacks selected by Hoshi.
• Diesel (July 2024): Appointed as Diesel's APAC brand ambassador, participating in global events and campaigns.
• Diesel (March 2025): Collaborated with Diesel on a 14-piece capsule collection inspired by his daily wardrobe, featuring a tiger's head charm symbolizing his stage persona.

• Huxley (November 2022 – Model): Wonwoo became the model for Huxley’s bestselling Moroccan Gardener body and hand care line, featured in major Asian markets.
• The Face Shop (April 2024 – Global Model): Announced as the new global model for The Face Shop, promoting key products like Rice Water Bright Cleansing Foam and Ink Lasting Foundation.
• Allo Bank (October 2024 – Brand Ambassador): Appointed brand ambassador for Indonesia’s Allo Bank, alongside Mingyu, under the “Pas Buat Kamu” campaign.
• Chitato (June 2024 – Global Brand Ambassador): Named global ambassador for Indonesian snack brand Chitato, with SEVENTEEN members S.Coups and Vernon, for their “Lead the Wave” campaign.
• JINS Eyewear (December 2024 – Brand Ambassador): Featured in the “JINS with WONWOO” campaign, showcasing eyewear as part of his daily routine.
• Burberry (October 2024 & February 2025 – Collaborator / Appearance): While not a formal ambassador, Wonwoo closely collaborated with Burberry: attending fashion events including the Seoul pop-up in Sept 2023 and London Fashion Week show in Feb 2025.
• TAG Heuer (July 2024 – Endorsement): Engaged in an endorsement deal with TAG Heuer (watches) beginning July 2024.

• Romantic Crown (October 2022 – March 2023): Woozi was selected as the model for Korean streetwear brand Romantic Crown’s Fall/Winter 2022 collection. In March 2023, he launched a special capsule collection inspired by his nickname “Universe Factory"
• The SAEM (2018): Participated in a fragrance collaboration titled Seventeen x Woozi, featuring a floral perfume created under his name for Korean beauty brand The SAEM.

• Yuexianhuo Milk (April 2023 – Brand Ambassador): Became the face of Yuexianhuo dairy brand in China, promoting its ultra-fresh milk products.
• Kiko Milano China (October 2023 – Regional Ambassador): Appointed as KIKO Milano's first-ever China Regional Ambassador, featuring in a campaign and commercial.
• Speculum Eyewear (August 2024 – Brand Ambassador): Teamed with Jeonghan as official ambassadors for Speculum, starring in eyewear campaigns.
• Louis Vuitton (April 2025 – House Ambassador): Officially named a house ambassador, debuting at the LV “Painting From Nature” art exhibition in Beijing.
• Nongshim Shin Ramyun (2025 – Brand Ambassador): Selected to promote Korea's iconic instant noodle brand.
• KOLON Sports (February 2024 – Ambassador): Became the first Chinese ambassador for outdoor apparel brand KOLON Sports, starring in mountain photoshoots.

• Lancôme (2022): Appointed as ambassador for the French cosmetics house Lancôme.
• Innisfree (February 2023): Became global ambassador for Korean skincare brand Innisfree.

• Bvlgari (March 2024): Selected as Bvlgari’s first-ever local ambassador for South Korea.

• L’Occitane (May 2024): Named Ambassador for L’Occitane Asia (hand & body care).
• UNOVE (May–June 2024): Appointed global brand ambassador for haircare brand UNOVE.
• Dior (July–August 2024): Became global ambassador for French luxury fashion house Dior; attended Paris Fashion Week.
• Calvin Klein (February–August 2024): Featured as a model in Calvin Klein’s Spring/Summer 2024 and Fall 2024 campaigns; attended flagship store opening.
• Allo Bank (October 2024 – Present): Wonwoo and Mingyu were officially announced as brand ambassadors for Indonesian digital bank Allo Bank during the “Allo Friends Day” press conference on October 19, 2024.
• Snickers (January 2025): Appointed Asia Ambassador for Snickers chocolate bars.

• S2ND (June 2023 – Brand Model): DK was featured alongside Seungkwan as an exclusive model for Korean skincare brand S2ND.
• Bally (September 2023 – Global Brand Ambassador): Officially named global ambassador for Swiss luxury brand Bally on Sept 19, 2023. He debuted at Bally’s Spring/Summer 2024 campaign and continues to represent the brand internationally.
• AMPLE:N (March 2025 – Brand Ambassador): Selected as ambassador for Korean skincare brand AMPLE:N, praised for his clean and radiant image.

• Laneige Neo Cushion (May 2022 – Model): Selected alongside Joshua as the official model for Laneige’s “Neo Cushion” cushion foundation line.
• S2ND (June 2023 – Brand Ambassador): Appointed as a brand ambassador for the Korean skincare line S2ND, along with DK.
• FoRest Skincare (2024 – Brand Ambassador): Became the face of FoRest, promoting hydrating and gentle skincare products.
• Jeju Island (November 2024 – Honorary Ambassador): Officially appointed as the public and honorary ambassador of Jeju Island; attended a ceremony and supported heritage initiatives.

• Kenzo (June 2023 – Global Ambassador): Vernon was officially appointed as Kenzo’s first-ever global ambassador, debuting at the brand’s co-ed fashion show during Paris Men’s Fashion Week on June 23, 2023. He has since led advertising campaigns for both apparel and sneakers.
• Chitato (June 2024 – Global Brand Ambassador): Partnered with Chitato alongside S.Coups and Wonwoo as part of their “Lead the Wave” campaign, endorsing the Indonesian snack.
• Indomilk (2024 – Brand Ambassador): Joined forces with S.Coups and Wonwoo to serve as brand ambassador for Indomilk, a prominent Indonesian dairy company.